Selling Content on the Internet: Its Happening, But Is It Profitable?

[Robert Staple <robertstaple@yahoo.ca>]

Selling Content on the Internet: It's Happening, But Is It Profitable? 

If you look at the latest report from the Online Publishers Association
(OPA) covering online paid content, you might well think that online
information is a hot commodity. Surfing around the reaches of the
Internet, consumers spent $748 million for content during the first and
second quarters of 2003, a jump of 23% over the same six months in 2002,
the OPA says.

Jupiter Research, an international research outfit, predicted earlier this
year that spending on online content will grow by 30% in 2003 to $2
billion from $1.6 billion in 2002. By 2007, Jupiter says, payments for
online content will be $5.4 billion.

[Edited to an abstract for copyright consideration. Full article is
available at
http://knowledge.wharton.upenn.edu/index.cfm?fa=viewArticle&id=872&homepage=yes]

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