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Re: Are banner ads acceptable on licesnsed databases?
- To: firstname.lastname@example.org
- Subject: Re: Are banner ads acceptable on licesnsed databases?
- From: "MARGARET LANDESMAN" <email@example.com>
- Date: Wed, 16 Aug 2000 02:15:07 EDT
- Reply-To: firstname.lastname@example.org
- Sender: email@example.com
Re. David's mention of library links to book dealers, a similarly interesting question is raised by the model 'ebrary' is proposing. As I understand it, Ebrary will charge 15 cents a page to the end user when they print. Or 25 cents to download. Up till then it's free. And if a library provides a link, it gets a cut. So, for example, if rather than scanning stuff for reserve ourselves, we went through them, we would link to their copies of the books/articles/etc. It would cost the student 15 cents a page and the library would get a small cut. Assuming they actually succeed in getting enough content to make this interesting, I am not sure it is hugely different from what we do now. We charge students to photocopy and are quite fond of the revenue we derive. But it feels different. It somehow feels less problematic though to think about putting, say, our manuscript collections on ebrary and charging the rest of you 15 cents a page to use them, Margaret Landesman _____ From: David Goodman <dgoodman@Princeton.EDU> To: firstname.lastname@example.org Subject: Re: Are banner ads acceptable on licesnsed databases? Send reply to: email@example.com Date sent: Sun, 13 Aug 2000 07:40:47 EDT My personal opinion is that these are tolerable for free databases, but not if any charge is made for the material. At the very least, I would insist on a contractual limit on size, frequency, location, and presentation (no blinking or animation). For journals, etc., where the ads are an intrinsic part of the items then I would feel otherwise, and would prefer that they be included, just as I include them in binding paper copies. An interesting related case is the acceptability of putting links to book dealers in the online catalog. I can see how the users might find them useful; I believe some such dealers offer the library a small percentage of the purchases made. I cannot decide if this is a fatal compromise of our integrity, or an inevitable coming to terms with reality. David Goodman Biology Librarian, and Co-Chair, Electronic Journals Task Force Princeton University Library firstname.lastname@example.org http://www.princeton.edu/~biolib/ phone: 609-258-3235 fax: 609-258-2627 ____ GenAnnual@aol.com wrote: > Colleagues, > > I need your opinion. An online database vendor has asked me if librarians > would accept or object to their placing banner ads, visible to library > patrons, on licensed databases hosted by their company? > > What would be your reaction? Not care; accepting; would cancel the > subscription or? I take it that they feel they could charge lower fees if > they had the additional revenue from the ads. > > What's your feeling? Margaret Landesman Head, Collection Development Marriott Library University of Utah Salt Lake City, UT 84112-0860 phone: (801) 581-7741 fax: (801) 585-3464 e-mail: email@example.com
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