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Publisher Joint Linking Effort Announced



Liblicense-l readers will be interested in this very exciting linking
initiative announced by a dozen publishers.  Ann Okerson
________________

Contact:
Susan Spilka (Wiley)
(212) 850-6147
sspilka@wiley.com

Reference Linking Service to Aid Scientists Conducting Online Research

Scientific and Scholarly Publishers Collaborate to Offer Ground-Breaking
Initiative

New York, N.Y.  November 16, 1999.  Twelve leading scientific and
scholarly publishers announced today that they are collaborating on an
innovative, market-driven reference-linking initiative that will change
the way scientists use the Internet to conduct online research.  The
reference-linking service represents an unprecedented, cooperative effort
among Academic Press, a Harcourt Science and Technology Company (NYSE:H);
American Association for the Advancement of Science (the publisher of
Science); American Institute of Physics (AIP); Association for Computing
Machinery (ACM); Blackwell Science; Elsevier Science (NYSE:ENL)
(NYSE:RUK); The Institute of Electrical and Electronics Engineers, Inc.
(IEEE); Kluwer Academic Publishers( a Wolters Kluwer Company); Nature;
Oxford University Press; Springer-Verlag; and John Wiley & Sons, Inc.
(NYSE:JWa) (NYSE:JWb).  It is expected to launch during the first quarter
of 2000.

Researchers will be able to move easily from a reference in a journal
article to the content of a cited journal article, typically located on a
different server and published by a different publisher.  At the outset,
approximately three million articles across thousands of journals will be
linked through this service, and more than half a million more articles
will be linked each year thereafter.  This will enhance the efficiency of
browsing and reading the primary scientific and scholarly literature.  
Such linking will enable readers to gain access to logically related
articles with one or two clicks -- an objective widely accepted among
researchers as a natural and necessary part of scientific and scholarly
publishing in the digital age.

The reference-linking service will be run from a central facility which
will be managed by an elected Board and will operate in cooperation with
the International Digital Object Identifier (DOI) Foundation.  It will
contain a limited set of metadata, allowing the journal content and links
to remain distributed at publishers

---end---

? sites.  Each publisher will set
its own access standards, determining what content is available to the researcher following a link (such as access to
the abstract or to the full text of an article, by subscription, document delivery, or pay-per-view, etc.). The service
is being organized as a not-for-profit entity to safeguard the independence of each participating publisher to set their
own access standards and conditions.

The service, which is based on a prototype developed by Wiley and Academic Press, was developed in cooperation with the
International DOI Foundation and builds on work by the Association of American Publishers and the Corporation for
National Research Initiatives.  It takes advantage of the DOI standard and other World Wide Web standards and Internet
technology.  By taking a standards-based approach the international initiative is confident that the sophisticated
demands of the readers of scientific and scholarly journals for linking of references can be implemented broadly and
rapidly.

Representatives of the participating publishers and the International DOI Foundation are in active discussions with
other scientific and scholarly primary journal publishers to make this a broad-based, industry-wide initiative.  Through
the reference-linking service publishers will have an easy, efficient and scalable means to add links to their online
journals.

                                       Interviews will be arranged upon request.



                                                     ACADEMIC PRESS
                                      (A HARCOURT SCIENCE AND TECHNOLOGY COMPANY)
                                                 www.academicpress.com

Contact:
Ken Metzner
(619) 699-6830
kmetzner@acad.com


QUOTE FROM DR. PIETER BOLMAN, PRESIDENT OF ACADEMIC PRESS
"Using open standards will allow any primary publisher to easily participate in the reference-linking service while
retaining control of their content.  Linking in this way enables 'virtual aggregation' and removes the need for
libraries to have multiple electronic subscriptions to the same content through different vendors.  Readers of online
journals will be able to go directly from references to the original content at publishers' sites."




                                  AMERICAN ASSOCIATION FOR THE ADVANCEMENT OF SCIENCE
                                               (THE PUBLISHER OF SCIENCE)
                                                   www.sciencemag.org

Contact:
Nan Broadbent
Director, News and Information
(202) 326-6440
nbroadbe@aaas.org

QUOTE FROM RICHARD NICHOLSON, EXECUTIVE OFFICER OF THE AMERICAN ASSOCIATION FOR THE ADVANCEMENT OF SCIENCE AND PUBLISHER
OF SCIENCE:
?This reference-linking service marks the natural progression in online publishing by science journals.  More
researchers today are using the Internet in their work and this service will allow them to do so more quickly and
efficiently.  By providing this service we are able to fulfill one of our long-time goals -- meeting the needs of the
scientific community.?

QUOTE FROM FLOYD E. BLOOM, MD, EDITOR-IN-CHIEF OF SCIENCE:
"This cooperative service creating links among online scientific papers should be recognized as a major step forward in
gaining access to the recent body of literature, greatly surpassing any other private or government sponsored resource.
Scholars everywhere should rejoice."





                                          AMERICAN INSTITUTE OF PHYSICS (AIP)
                                                      www.aip.org

Contact:
Tim Ingoldsby
Director of Business Development
(631) 576 2266
TINGOLDSBY@AIP.ORG

QUOTE FROM EXECUTIVE DIRECTOR AND CEO, MARC BRODSKY:
"When physicists first conceived of the World Wide Web, they envisioned that it would allow researchers to easily follow
ideas from concept through completion.  This initiative is a giant step toward the realization of that vision."




                                          ASSOCIATION FOR COMPUTING MACHINERY
                                                      www.acm.org

Contact:
Bernard Rous
ACM Deputy Director of Publications
(212) 626--0660




                                                   BLACKWELL SCIENCE
                                             bslnet.blackwell-science.com/

Contact:
Robert Campbell
Managing Director
+44 1865 206000
robert.campbell@blacksci.co.uk

QUOTE FROM ROBERT CAMPBELL, GROUP MANAGING DIRECTOR
"We are delighted that the STM publishing community has been able to follow up so quickly on the Press Release issued by
the STM Association at the start of the International Book Fair  at Frankfurt.  The enthusiasm for this initiative from
the societies for whom we publish has been extremely encouraging."






                                                    ELSEVIER SCIENCE
                                                    www.elsevier.com

Contact:
Karen Hunter
Senior Vice President, Elsevier Science
(212) 633-3787
k.hunter@elsevier.com

QUOTE FROM JOHN REGAZZI, MANAGING DIRECTOR, ELECTRONIC PUBLISHING, ELSEVIER SCIENCE
?It is said that ?a rising tide lifts all boats.?  By working together to further enhance the value of electronic
journals, primary publishers will improve the efficiency and productivity of all scientists.?




                           THE INSTITUTE OF ELECTRICAL AND ELECTRONICS ENGINEERS, INC. (IEEE)
                                                      www.ieee.org
Contact:
Helen L. Horwitz
Staff Director Corporate Communications
(732) 562 6821
h.horwitz@ieee.org 



QUOTE FROM LLOYD 

?PETE? MORLEY, IEEE VICE PRESIDENT, PUBLICATIONS ACTIVITIES, AND INTERIM DEPARTMENT HEAD, ELECTRICAL
ENGINEERING, THE UNIVERSITY OF ALABAMA AT TUSCALOOSA.

?As a professional association, one of the IEEE?s primary goals is to facilitate the dissemination of technical
information.  Participating in this reference linking initiative is an important way to achieve that goal.  Adding new
functions to journal articles like reference linking is a major step towards realizing the promise of electronic
publishing.?






                                   INTERNATIONAL DIGITAL OBJECT IDENTIFIER FOUNDATION
                                                      www.doi.org

Contact:
Norman Paskin
Director, International DOI Foundation
+44 1865 843798
n.paskin@doi.org 


QUOTE FROM NORMAN PASKIN, DIRECTOR OF THE INTERNATIONAL DOI FOUNDATION:
 

?The Foundation is very pleased to see the commitment to implement DOIs in this large-scale application by major
publishing houses way so soon after we have defined a framework for such applications.  Scientific communication is
founded on persistent links between articles - citations - which create a permanent record of the relationships between
scientists? publications.  Building a system that embodies these links using unique persistent identifiers, actionable
on the Web, is an excellent implementation of the DOI.?




                                               KLUWER ACADEMIC PUBLISHERS
                                               (A WOLTERS KLUWER COMPANY)
                                                 www.wolters-kluwer.com
Contact:
Alexander Schimmelpenninck
Director Corporate Communications
Wolters Kluwer N.V.
tel. +31 20 60 70 335
aschimmelpenninck@wolterskluwer.com

QUOTE FROM JEFF SMITH, PRESIDENT KLUWER ACADEMIC PUBLISHERS

?This initiative is in line with Kluwer Academic Publishers? strategy to meet the specific requirements of scientists to
have available a universe of linked scientific content and articles. Meanwhile, we preserve our independence in
maintaining the special relationship we are building with our own group of customers.?




                                                OXFORD UNIVERSITY PRESS
                                                     www.oup.co.uk

Contact:
Martin J Richardson
Publishing Director
+44 (0)1865 267780
richarm@oup.co.uk





                                                         NATURE
                                                     www.nature.com

Contact:
Stefan von Holtzbrinck
Managing Director, Nature Publishing Group
+44 011 171 843 4632

QUOTE FROM JOHANNES VELTEROP, PUBLISHING DIRECTOR NATURE:
?This is extremely good news for the active scientists and researchers all over the world.  The interest of the users of
scientific information is put at the centre of the stage again, and publishers clearly recognise the imperative of
serving the research community in the very best way the new technology allows.?




                                                    SPRINGER-VERLAG
                                                  link.springer-ny.com
                                                    link.springer.de


QUOTE FROM R�DIGER GEBAUER, PRESIDENT AND CEO, SPRINGER-VERLAG-NEW YORK
?Springer has been a long-time supporter of the DOI and reference linking. We recommend that others join this initiative
to help facilitate the rapid dissemination of scientific information. Journal article reference linking is just the
beginning. This may be the watershed initiative that promotes cross-publisher communication to ultimately enhance the
online users experience.?




                                                JOHN WILEY & SONS, INC.
                                               www.interscience.wiley.com
                                                     www.wiley.com

Contact:
Susan Spilka
Corporate Communications Director
(212) 850-6147
sspilka@wiley.com


QUOTE FROM ERIC A. SWANSON, SENIOR VICE PRESIDENT, STM PUBLISHING:
?We strongly encourage broad-based participation in this initiative by primary journal publishers.  Publishers need only
have online journal content with metadata that can be tagged with DOIs.  This reference linking service will enable us
to serve our customers better.?