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Re: Fallback Position
I wanted to pick up on this thread started by Scott Wicks. I too have changed license terms and found myself unable to come to terms either over price or terms. In my environment (corporate/high tech) I've found that often there are reasonable alternatives in the market place - vendors should not necessarily be regarded as having a monopoly. In Fisher and Ury's excellent book, Getting to Yes, there is the helpful concept of the BATNA -- Best Alternative to A Negotiated Agreement. I've found there is an acceptable BATNA if you look for it -- and occasionally have had to fall back on it. --Dave Shumaker
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