% Institutional Sub Revenue for Journals

[Janet Fisher <jfisher@MIT.EDU>]

Dear Pete,

The percentage of revenue MIT Press receive from institutional
subscriptions to our 40 journals varies widely among the 40 different
titles on our list. Some of our journals have a larger number of
individual subscriptions than institutional subscribers. The newer
journals, in particular, are more dependent on individual subscription
revenue than librarians might realize. Also, pricing patterns vary
depending on discipline, and as journals get published more often the
differential between individual and institutional prices increases (since
individuals reach a price barrier above which they won't pay no matter how
often the journal is published or how big the issues are!).

Of the four journals I sampled, the largest percentage was 87%, the
smallest was 68%. The other two were around 75%.

I believe across all our journals, it would average out to be 65% from
institutional subscriptions. But this is just a guess.

Best,

Janet Fisher
Associate Director for Journals Publishing
The MIT Press
*******************************************
Five Cambridge Center
Cambridge, MA 02142-1493 USA
Phone: 617-253-2864
Fax: 617-258-5028
E-mail: jfisher@mit.edu
http://mitpress.mit.edu
*******************************************