NFAIS WORKSHOP ON MOBILE DELIVERY of CONTENT- Oct. 30, 2009 on-site or virtual attendance welcome

["October Ivins" <october.ivins@mindspring.com>]

NFAIS WORKSHOP ON THE MOBILE DELIVERY OF CONTENT: CHALLENGES AND
OPPORTUNITIES

October 30, 2009, 9:00am - 5:00pm, Philadelphia PA.

If you are a content provider, librarian or information 
specialist you need to be up-to-date on the use of mobile devices 
as an information delivery channel. For example, did you know 
that 75% of today's 1.4 billion Internet users access the Web via 
a mobile device (29% exclusively via mobile; 46% via mobile and 
PC)? In fact, the global acceptance of wireless mobile devices 
for communication and accessing information has grown to the 
point that the technology is now at the threshold of transforming 
the information industry. According to a recent Pew report, by 
the year 2020 such devices will have completely morphed into 
powerful computing devices that are portals to the online world. 
To learn more about this rapidly growing content delivery 
channel, join us on October 30, 2009 when NFAIS will offer a one 
day workshop on mobile delivery.

**Virtual attendance is optional for those unable to travel to 
Philadelphia.**

The program will open with an overview of the current landscape 
for the mobile delivery of content. This will be followed by case 
studies presented by content providers who are currently 
delivering to mobile devices, such as The New England Journal of 
Medicine, John Wiley and Sons, the American Institute of Physics, 
and Ref-Works-COS. The meeting will then take a look at the 
challenges that content providers must meet in order to deliver 
content to mobile devices, such as content preparation, meeting 
e-publishing standards, and adapting to diverse technology 
platforms and infrastructures.

New business practices and policies that are emerging as a result 
of this new information delivery channel will be discussed and in 
closing we will take a look at how this channel will evolve over 
the next five years.

The program, registration form, directions to the meeting 
location, list of nearby hotels, and general information on 
Philadelphia is available at: 
http://www.nfais.org/page/212-mobile-delivery-of-content

On-site Attendance: NFAIS members pay $395 and non-members pay 
$445.

Virtual Attendance: NFAIS members pay $365 and non-members pay 
$415.

Unlimited Virtual attendance(3 or more registrations) is $995 for 
NFAIS member organizations and $1,195 for non-member 
organizations.

For more information contact: Jill O'Neill, NFAIS Director, 
Communication and Planning, 215-893-1561 (phone); 215-893-1564 
(fax); mailto:jilloneill@nfais.org, or go to 
http://www.nfais.org/.

(Ms.) October Ivins, MLS
Ivins eContent Solutions
phone (781)793-9283 EDT
october.ivins@mindspring.com