Previous by Date |
Index by Date
Threaded Index |
Next by Date |
---|---|---|
Previous by Thread | Next by Thread |
Re: Best Journal Aggregator for Biomedicine
I'd like to follow up my previous posting with another pt. of view, expressed to me by a colleague associated with the electronic publishing industry (and slightly abridged): "My understanding of the concern that the publishers of journals like Science have is not so much with advertising, it is with the direct revenue generated by individual subscriptions. "Journals like Science, depend heavily on revenue from individual subscribers (they have 140,000 individual subscriptions!). They are concerned that many of these subscribers are members of various academic communities and fear that they will cancel their individual sub. if the same information is available through a campus license. Whether this fear is justified is another question. Anyway, you *can* imagine a scenario where a lot of people might choose to opt only for the online version and not take delivery of the paper version, so one can understand their fear. I think they are just not prepared to leap in and risk a disaster." Both of us consider that the best way out of this trap is to add value for individual subscriptions, especially in ways that site license type access does not offer. You can imagine building profiles or sending out notifications based on past search queries as a way to do this. David Goodman, Princeton University Biology Library dgoodman@pucc.princeton.edu 609-258-3235
http://www.library.yale.edu/liblicense © 1996, 1997 Yale University Library |
Please read our Disclaimer E-mail us with feedback |