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RE: Does "free" lead to "paid"?
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- Subject: RE: Does "free" lead to "paid"?
- From: Sandy Thatcher <firstname.lastname@example.org>
- Date: Fri, 12 Mar 2010 20:15:04 EST
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And so far this is roughly the experience we've had with the open-access monograph series in Romance studies that we have conducted at Penn State since 2005. It is still an open question whether this is a sustainable model, with print sales not quite comparable to what they were without an open-access option available. My suspicion, based on the evidence I've seen, is that the "free leads to paid" hypothesis holds up mainly for high-profile authors and books on hot topics, not the monographs that are the bread and butter of scholarship. We can't run a scholarly publishing program on a trade-book model. Sandy Thatcher >There is also evidence that making books freely available online >does not increase print sales. OECD's experience is a case in >point. Last year our books were visited free-of-charge on Google >Books some 2.5 million times. (We allow visitors access to the >complete book). This compares with 1.3 million visits in 2008. >In 2009, we sold c.200,000 printed copies. In 2008 we sold >c.225,000 printed copies. So, we almost doubled open access use >and lost 10% of our print sales. > >Toby Green > >-----Original Message----- >From: email@example.com >[mailto:firstname.lastname@example.org] On Behalf Of Klaus Graf >Sent: 10 March, 2010 11:47 PM >To: email@example.com >Subject: Re: Does "free" lead to "paid"? > >Excellent post? Very poor and "shameless" post! There is >enough empirical evidence for the opinion thet Open Access >support print sales: > >http://delicious.com/Klausgraf/monograph_open_access > >Klaus Graf > >2010/3/10 Joseph Esposito <firstname.lastname@example.org>: >> For anyone who hasn't seen it, there is an excellent post at >> Scholarly Kitchen by Kent Anderson. Kent is on a roll. Here >> is the link: >> >> http://j.mp/aDcdCe >> >> Kent analyzes the notion that giving away free books leads to the > > sale of books, whether p or e. > > > > Joe Esposito
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