Make the most of your publishing content - ALPSP Seminar 27 January

["Lesley Ogg \(ALPSP\)" <events@alpsp.org>]

How can publishers exploit their content to the full?  There is 
still time to book your place on this seminar... Full details at 
http://www.alpsp.org/ngen_public/article.asp?aid=129659

*** KNOW YOUR RIGHTS. OPPORTUNITIES AND PITFALLS IN CONTENT LICENSING ***

*** WEDNESDAY 27 JANUARY 2010, LONDON ***

CHAIR: PHILIP SHAW, Managing Director, Hodder Education Tertiary 
Publishing and Health Sciences

SPEAKERS:

HUW ALEXANDER, SAGE
JULIE CARROLL-DAVIS, ProQuest
DUNCAN ENRIGHT, Royal Pharmaceutical Society
CAROLINE GOMM, HarperCollins
VIVIAN MARR, Chambers Harrap Publishers Ltd
ADELE PARKER, Taylor & Francis Publishing Group (including 
Routledge, Garland & Psychology Press imprints)

This seminar will cover key aspects of secondary rights for small 
to medium sized publishers who are looking to exploit fully the 
content they publish, whether their own books and journals or 
those published under licence.  It will be relevant to those 
publishing for academic, research and professional markets, books 
and journals.

The speakers will review the most important sources of rights 
income and the various issues which the publisher should consider 
before deciding to offer rights to third parties. These include 
copyright considerations, brand visibility, and future own-brand 
online offerings amongst others.  The seminar will conclude with 
a panel discussion between the speakers and audience.

Who should attend: those with responsibility for rights 
management within Books and Journals publishers; Managing Editors 
and Commissioning staff who need to justify publications on the 
basis of their financial performance, which increasingly will 
take into account revenue streams other than direct and trade 
sales.

PROGRAMME

0930-1000 Registration, tea and coffee

1000-1035 Introduction and Rights - Publishers and Opportunities 
Philip Shaw, Managing Director, Hodder Education Tertiary 
Publishing and Health Sciences

1035-1105 Aggregators & Resellers (Part 1): the client view Julie 
Carroll-Davis, Director Publisher Relations, ProQuest

1105-1135 Aggregators & Resellers (Part 2): the publisher view 
Caroline Gomm, Digital Licensing Manager, HarperCollins

1135-1205 Tea/Coffee

1205-1230 Focus on - OEM Licences
Vivian Marr, Editorial Director, Chambers Harrap Publishers Ltd

1230-1300 Focus on - translations
Adele Parker, Rights Manager, Taylor & Francis Publishing Group 
(including Routledge, Garland & Psychology Press imprints)

1300-1400 Lunch

1400-1430 Case Study 1: The Humanities perspective Huw Alexander, 
Rights and Digital Sales Manager, SAGE

1430-1500 Case Study 2: The STM perspective Duncan Enright, 
Publishing Director, BNF Publications, Pharmaceutical Press

1500-1600 Key issues for the future: Roundtable discussion 
followed by questions to the panel All Speakers

1600 Closing remarks, followed by glass of wine and networking

Venue: British Institute of Radiology, 36 Portland Place, London W1N 4AT

BOOK ONLINE at http://www.alpsp.org/ngen_public/article.asp?aid=129659 or
contact me for further information

Lesley Ogg
Senior Coordinator
Events & Information Systems Association of Learned and 
Professional Society Publishers
E: events@alpsp.org
www.alpsp.org