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News. Emerald Hdbk of Business Strategy Rebranded as Business Strategy Series
- Subject: News. Emerald Hdbk of Business Strategy Rebranded as Business Strategy Series
- From: Chris Olson <firstname.lastname@example.org>
- Date: Thu, 3 Aug 2006 17:54:40 EDT
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Of possible interest to this list. Please excuse any cross postings you
Chris Olson, M.L.S., M.A.S.
Marketing Consultant to Information Professionals
Emerald Announces Business Strategy Series for 2007
Handbook of Business Strategy to be rebranded as Business Strategy
UNITED KINGDOM, August 2, 2006 - Emerald Group Publishing is pleased to announce the change of the Handbook of Business Strategy to the Business Strategy Series beginning in 2007. As part of the Emerald portfolio of 10 strategy titles and over 100 management journals, The Handbook of Business Strategy is a unique annual publication that targets C level executives with an immediate resource to the most successful and enduring strategies in the marketplace. In order to serve contributing authors and users more effectively, changes are also being made to the format. The hard copy will now be released in six issues throughout the year, with free online access to all articles for subscribers. Each issue will focus on a particular Handbook topic: strategy, leadership, human capital, technology and processing, markets and marketing, and as a special topic for the year 2007, growth.
"Emerald anticipates that these changes will be beneficial to our readers and contributors. The new format increases topic depth, appeals to wider audiences, and improves accessibility to the rich content offered by this journal" according to Rebecca Marsh, Editorial Director of the Business Strategy Series. "By changing the presentation and the publication schedule to six times a year, readers have an opportunity to integrate ideas and insights into their daily management processes and decisions. We plan to announce the themed issues at specialist conferences and events to garner attention to the work of our contributing authors and to stimulate dialogues on current management issues."
As a newly named title for 2007, Business Strategy Series will be available as a stand alone subscription or as part of Emerald Fulltext. Its content will continue to be accessible to researchers, students, and academics worldwide through Emerald Management Xtra, Emerald's flagship online article database. For more information visit http://www.emeraldinsight.com/info/journals/bss/bss.jsp
About Emerald http://www.emeraldinsight.com
Emerald Group Publishing, Ltd. is the leading international publisher of academic and professional literature in the fields of management and library and information services. Consistently ranked at 98% in customer satisfaction surveys, Emerald was voted "Best Customer Support" by readers of The Charleston Advisor.
Emerald publishes over 150 peer-reviewed titles such as Management Decision, European Journal of Marketing, Journal of Documentation, Library Hi-Tech, Journal of Knowledge Management and The TQM Magazine. Emerald's flagship product, Emerald Management Xtra, is dedicated to the continued development of business schools and management departments worldwide. Contact:
Head of Corporate Communications
Emerald Group Publishing, Ltd.
Chris Olson & Associates
Grasonville, MD 21638 USA