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Launch of Universia Knowledge@Wharton - New Research Portal Will Reach Spanish and Portuguese Speaking Readers



The Wharton School's Business Journal Knowledge@Wharton Announces Launch
of Universia Knowledge@Wharton

New Research Portal Will Reach Spanish and Portuguese Speaking Readers

Knowledge@Wharton (http://knowledge.wharton.upenn.edu), the online
research and business analysis journal of the Wharton School of the
University of Pennsylvania, has launched a new Web site in collaboration
with Universia.net called Universia Knowledge@Wharton. The new site, which
is published in both Spanish and Portuguese, enables Knowledge@Wharton to
reach Spanish and Portuguese speaking readers around the world.
Universia.net is the largest university web portal with 635 member
universities in Spain, Portugal and Latin America.  Universia
Knowledge@Wharton (http://wharton.universia.net) is the result of an
agreement between Knowledge@Wharton and Universia.net to distribute
business and education content from Wharton School as well as from
Universia.net's partner institutions. It is supported by Universia.net and
Banco Santander Central Hispano. The site provides articles and research
papers in its database from existing Knowledge@Wharton content as well as
articles uniquely created for the collaboration.

Knowledge@Wharton captures knowledge generated at Wharton School through
such channels as research papers, conferences, books, and interviews with
faculty on current business topics, and distributes that knowledge online
to a global business audience. The site is free and can be accessed at .

The launch of Universia Knowledge@Wharton was announced at a ceremony in
Madrid, Spain, which was attended by Wharton Dean Patrick Harker and
Emilio Botin, chairman of Banco Santander Central Hispano. Felipe Vergara,
managing partner of Magma Learning, served as an advisor for the
collaboration.

"The Wharton School is pleased to collaborate with Universia.net to
disseminate the research and business knowledge created by its faculty to
a larger worldwide audience," stated Dean Harker. "Making this vital
information accessible and useful to executives, scholars and students
around the world is central to our educational mission to advance global
business practice."

Added Andres Pedre�o Munoz, CEO of Universia.net, "The joint Web site with
Knowledge@Wharton furthers our mission to share knowledge and facilitate
participation among member universities throughout Europe and Latin
America."

About Knowledge@Wharton and the Wharton School 

Launched in May 1999, Knowledge@Wharton has over 330,000 subscribers in
189 countries. Among business users, 15 percent are top managers at their
companies, 35 percent are in senior management and 45 percent are in
middle management. The Web site contains more than 1,500 articles and
research papers in its database and more are added every week.
Knowledge@Wharton has been featured in the Wall Street Journal, the
Financial Times, BusinessWeek, the Economist Intelligence Unit,
Information Week and several other publications.

The Wharton School of the University of Pennsylvania is recognized around
the world for its academic strengths across every major discipline and at
every level of business education. Founded in 1881 as the first collegiate
business school in the nation, Wharton has approximately 4,600
undergraduate, MBA, and doctoral students, more than 8,000 participants in
its executive education programs annually, and an alumni network of more
than 77,000 worldwide. It is a leader in the creation and dissemination of
business knowledge, through innovative resources such as Wharton School
Publishing.

About Universia.net

The largest university portal of Spanish-speaking countries, Universia.net
was founded July 9, 2000 in Spain with the support of Grupo Santander and
the commitment of 31 universities, the Spanish Principals Conference, and
the Higher Council for Scientific Research. Today, more than 635
universities in the world participate in Universia.net, reaching millions
of university and high school students, alumni, teachers and
administrators. Universia.net has over 900,000 registered users, with an
average number of page visits per month in excess of 20 million.
Universia.net was created to provide new channels for information related
to universities, to support the development of the application of new
technologies in education and to encourage educational and technological
innovation and the emergence of new platforms of communication within the
Spanish and Portuguese-speaking university communities.

Links:

Universia - http://www.universia.net
Wharton School - http://www.wharton.upenn.edu
Knowledge@Wharton - http://knowledge.wharton.upenn.edu
Knowledge@Wharton Universia - http://wharton.universia.net
Wharton School Publishing - http://www.whartonsp.com