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Re: Nature by May 1



As I told someone in the New York office of Nature, this marketing
strategy is more suited to a door-to-door vacuum cleaner salesperson,
rather than a publisher of premier scholarly scientific research.

JL


On Fri, 27 Apr 2001 15:04:14 EDT Paula Watson 
<pdwatson@uiuc.edu> wrote:

# Sign a flawed, presumably, non-negotiable license, find the 
# money by May 1 and you can save enough money to make it 
# worth your while.   Say  no  now and it'll cost  you even 
# more later.  Don't be the last on your block to get Nature. 
# Tuesday will be too late.
# 
# What 's the logic of this marketing strategy?


Jonathan Lord /Asst Director for Collection Development 
Univ of Virginia Health Sciences Library
P.O. Box 800722 / Charlottesville, VA 22908-0722
804-924-0059 / FAX: 804-243-5873
E-Mail: JonLord@Virginia.edu