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Greg Tananbaum joins SPARC Consulting Group



For immediate release
September 18, 2007

For more information, contact:
Jennifer McLennan
(202) 296-2296 ext. 121
jennifer [at] arl [dot] org

Greg Tananbaum joins SPARC Consulting Group
Coalition expands service to equip digital initiatives with tools for
self-sufficiency and success

Washington, DC -- September 18, 2007 -- SPARC (the Scholarly
Publishing and Academic Resources Coalition) is expanding the
SPARC Consulting Group with the addition of well-known advisor
and commentator Greg Tananbaum.

Tananbaum is best known for his leadership as recent President of
The Berkeley Electronic Press, though also for writing a regular
column on emerging developments in scholarly communication for
Against the Grain and for his work as past Director of Product
Marketing for EndNote. He holds a Master's Degree from the London
School of Economics and a B.A. from Yale University. Since
leaving The Berkeley Electronic Press in 2006, Tananbaum has
offered a range of consulting services at the intersection of
technology, content, and academia.

The SPARC Consulting Group (SCG) was formed in 2002 to provide
business, financial, and strategic consulting services to
universities and university presses, learned societies, and other
academic and nonprofit organizations. It supports the
development, launch, and operation of scholarly communications
projects by helping make them more competitive, financially
self-sufficient, and better equipped to serve scholars and the
marketplace.

SCG consultants Raym Crow and Howard Goldstein are known for
authoring Open Society Institute-sponsored business planning
guides on launching or converting to open access journals, as
well as individual papers such as "Institutional Repositories: A
SPARC Position Paper" and "Gaining Independence: A Manual for
Launching a Nonprofit Publishing Venture." SPARC Consulting
provides services that include:

* Strategic advice;
* Conceptualization and preparation of business plans;
* Market analysis and marketing plan development;
* Pricing development;
* Financial planning;
* Policy analysis;
* Feature/functionality review and planning; and
* Other services.

The SCG provides access to qualified consultants acting as
independent contractors. Consulting services are a
client-specific fee-based adjunct to the range of SPARC's
existing resources for publishers. Members of the SPARC
Consulting Group continue their respective independent activities
while engaging with SPARC and its partners on a selective basis.

For more information, visit the SPARC Consulting Group Web site
at http://www.arl.org/sparc/consult.

###

SPARC

SPARC (Scholarly Publishing and Academic Resources Coalition),
with SPARC Europe and SPARC Japan, is an international alliance
of more than 800 academic and research libraries working to
create a more open system of scholarly communication. SPARC's
advocacy, educational, and publisher partnership programs
encourage expanded dissemination of research. SPARC is on the Web
at http://www.arl.org/sparc/.